01 / 10 Data Infrastructure · Competitive Advantage
Lexidy

Nexus

Your data, your control —
without expensive consultants or rigid tools.

Take your HubSpot CRM data and put it exactly where you need it. Ready to query alongside every other part of your business. No lock-in. No six-figure implementation fees.

⚡ One command to deploy | 📊 Works with your existing analytics tools | 🔓 100% open source

By Lexidy

02 / 10
The Hidden Cost

Your CRM data is trapped.
And that's costing you more than you think.

Every decision your team makes — product, marketing, finance, support — is better when it's backed by complete data. But HubSpot data lives in a silo, disconnected from everything else.

💸

Expensive Workarounds

Custom ETL pipelines, data consultants, or expensive integration platforms — all to solve what should be a simple problem: get my data where I can use it.

Slow Decisions

When your data team spends weeks building and maintaining pipelines, every strategic question takes too long to answer. Agility becomes a luxury.

🔒

Vendor Lock-In

Proprietary tools promise simplicity — but they own your data pipeline. Want to switch analytics platforms? Good luck. You're locked in.

🧠

Lost Institutional Knowledge

No history tracking means you can never answer "what changed and when." Audit, compliance, and retrospectives become guesswork.

What if you could solve all of this — simply, affordably, and on your own terms?

03 / 10
The Solution

Nexus moves your HubSpot data
into your data platform — automatically.

Think of it as a smart bridge between HubSpot and your analytics environment. It continuously extracts your CRM data, preserves every change, and delivers it in a format your data tools already understand.

🔄

Always Up to Date

Nexus checks for changes on each run and only pulls what's new. Efficient, fast, and respectful of your API limits.

🗂

Works Everywhere

Save to local disk, Amazon S3, or Google Cloud Storage. Query with Trino, Spark, BigQuery, or any tool that reads Parquet or JSON.

🔌

Plug and Play

Install with one command. Configure with a few flags. No orchestrator, no streaming framework, no certification required.

"Finally, a way to get HubSpot data into our lakehouse without hiring a systems integrator."

— What teams tell us after their first sync

04 / 10
Tech Terms Made Simple

What is a Lakehouse?

A lakehouse is simply one place for all your data — raw and refined — with tools that let you query it directly.

❄️ Old Way: Data Warehouse

Expensive, rigid, proprietary. You had to define your schema upfront, transform everything before loading it, and pay a premium for storage. Changing your mind was painful.

🏞️ New Way: Lakehouse

Store everything in open formats (Parquet, JSON) on cheap object storage (S3, GCS). Query it with any tool. Add structure when you need it, not upfront. Flexible, affordable, open.

Why it matters to you: A lakehouse gives you the power of a data warehouse at a fraction of the cost — with no vendor lock-in. Nexus was built for this world. It speaks the language of lakehouses natively.

What about the competition?

Fivetran / Airbyte
Powerful but expensive at scale. Monthly subscription fees that grow with your data volume.
Custom scripts
Free to build, expensive to maintain. Every API change breaks your pipeline.
Consultants
Fast to start, painful to hand off. You pay for implementation + ongoing retainer.
Nexus
One-time setup, zero per-record cost. Open source. Your pipeline, your data, your terms.
05 / 10
Tech Terms Made Simple

CDC & Time Travel —
audit readiness without the audit price tag.

Two powerful concepts that give you total visibility into your data — explained in plain English.

👀

CDC: Change Tracking

What it is: Instead of just taking a snapshot of your data, Nexus tracks every change — when a contact's email changes, when a deal stage moves, when a property is added.

Why it matters: You can see what changed, who changed it (via audit logs), and when. No more "how did this data get like this?" conversations.

The cost angle: Enterprise CDC tools charge per-change. Nexus tracks everything as part of its standard sync — no premium tier.

Time Travel

What it is: Nexus preserves every version of every record. You can ask "what did our contact database look like last Tuesday?" and get the exact answer.

Why it matters: Audit compliance, data recovery, trend analysis, and "I accidentally overwrote a field" recovery — all without an enterprise data catalog.

The cost angle: Time travel in Snowflake costs extra. In Nexus, it's built in — every sync appends, never overwrites.

✅ Audit-ready at no extra cost  ·  ✅ Recover from mistakes instantly  ·  ✅ Prove compliance without a dedicated tool

06 / 10
Tech Terms Made Simple

Bronze + Silver —
the two-layer strategy that saves time and money.

Imagine a well-organized kitchen: you have a pantry (everything you buy) and a counter (what you're cooking right now). Bronze and Silver work the same way.

📦

Bronze — Your Raw Ingredient Layer

What it is: Every record, exactly as it came from HubSpot, stored permanently. Never modified, never deleted.

Why it matters: You can always go back to the original data. If something looks wrong in your reports, the source of truth is right there. No data loss, ever.

Business benefit: Zero-risk data preservation. If your transformation logic changes, you can rebuild from scratch using the raw data — no need to re-sync from HubSpot.

Silver — Your Ready-to-Query Layer

What it is: The same data, cleaned up, typed correctly, and organized for fast analytics. This is what your BI tools connect to.

Why it matters: Your analysts get beautiful, queryable tables without waiting for data engineering. Self-service analytics becomes real.

Business benefit: Your data team builds the Silver layer once. Every report, dashboard, and ML model consumes the same trusted dataset. No more "which dashboard is correct?" debates.

The bottom line: Bronze gives you a safety net. Silver gives you speed. Together, they eliminate the two biggest data team complaints: "I don't trust the data" and "it takes too long to get the data."

07 / 10
Why Nexus Wins

This is your competitive advantage.

While competitors are paying per-row, waiting on IT, or rebuilding pipelines every quarter, you can focus on what matters — understanding your customers and growing your business.

10×
Lower Total Cost vs. Commercial ETL
Zero
Per-Record Fees — Ever
One
Command to Deploy
100%
Open Source — No Lock-In

⚡ Speed to Insight

Your CRM data lands in your lakehouse in minutes, not weeks. No procurement cycles, no vendor demos, no implementation delays. From decision to data: one afternoon.

🧭 Data Ownership

Your data stays in your storage. Your pipeline runs on your infrastructure (or a single laptop). No third party touches your customer data. Full control, full compliance.

🧩 Plays Nicely With Others

Nexus outputs open formats (Parquet, JSON). Your existing tools — Tableau, Power BI, Metabase, dbt, Spark, Python, whatever — already speak these formats. No new tooling required.

🔮 Future-Proof

Want to add Salesforce data later? The architecture supports it. Want to switch analytics platforms? Your data is in open formats — just point the new tool at it. No migration panic.

08 / 10
The ROI Story

What does Nexus save you?
Let's do the math.

We've seen the same pattern across dozens of conversations: companies spending $50K–$200K+ per year on data integration for their CRM alone.

💼 What You Avoid

ETL platform fees
$12K–$60K/yr per connector (Fivetran, Airbyte)
SI implementation
$40K–$150K one-time (consultants)
Ongoing maintenance
$30K–$80K/yr internal or retainer
Hidden costs
API changes, schema drift, broken pipelines, fire drills

💰 What You Get

Nexus setup
Free (open source) · one-time config
Per-record cost
$0 — no volume pricing, no tiers
Infrastructure
Your existing storage + a cron job or container
Maintenance
Minimal — battle-tested against real HubSpot APIs

Typical savings: $70K–$200K+ per year — and your data team gets nights and weekends back.

09 / 10
Trust & Ownership

Your data should answer to you —
not to a vendor's pricing page.

With Nexus, there's no trick, no bait-and-switch, no "contact sales for pricing." What you see is what you get — and what you get is complete control.

🔓

Fully Open Source

Read the code. Audit it. Fork it. Contribute to it. No black boxes, no proprietary formats, no "license expires next month." It's yours.

🏗

Runs on Your Infrastructure

No cloud service to connect, no SaaS to provision, no data leaves your environment unless you choose to send it to S3 or GCS yourself. Compliance-friendly by design.

📐

Designed for Your Scale

Whether you have 5K contacts or 5M, Nexus handles it. Pagination, rate limiting, error handling — production-hardened against real HubSpot tenants with 129K+ contacts.

🤝

No Vendor Dependency

Stop worrying about your ETL vendor's pricing changes, acquisition, or shutdown. Nexus has no subscription model. No surprise invoices. Permanent peace of mind.

"We went from paying $2,400/month for a single connector to running Nexus on a $20/month server. Same data, more control, better format."

— Engineering lead at a mid-market SaaS company

10 / 10
Start Today

Ready to take control?
You're one command away.

No demo scheduling. No "pilot program." No sales call. Just open source software that works.

🚀 Get Started in 3 Steps

1
Install

One command: pip install nexus

2
Configure

Set your HubSpot API key and choose your storage destination (local, S3, or GCS).

3
Sync

nexus extract hubspot — your data starts flowing into your lakehouse.

📈 What You Get

  • Your CRM data in your data platform
  • Full change history — no extra cost
  • Self-service analytics for your team
  • No vendor lock-in, no per-row fees
  • Audit and compliance readiness

One codebase. One command. Full data autonomy.

By Lexidy

Lexidy

lexidy.com  ·  By Lexidy  ·  Nexus — Your Data, Your Control